Recorded Webinar

Developing a Marketing Strategy for Your Startup Business

This webinar, presented by Deluxe, will give your Startup the tools you need to quickly, easily and effectively create your ideal marketing strategy. Read more

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Recorded Webinar

Gain More Positive Online Reviews…and Manage the Negative Ones

This hands-on session will cover the latest trends related to online reviews, how to generate 5 star reviews, know what to do with negative reviews and much more. Read more

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eGuide

Marketing Fundamentals: 8 Ways to Reach New Customers, Starting Today

Download this ebook which breaks down the marketing landscape into eight manageable steps. Learn why marketing is vital to your small business. Read more

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eGuide

MARKETING HANDOUT

Article Language: English

Marketing Checklist- Understanding your Target Customer and Developing Your Read more

eGuide

MARKETING RESOURCES

Article Language: English

Resources are available thru SCORE Online. Go to www.SCORE.org and click on webinars, or Tools and templates. Read more

Podcast

Audio Archive

Article Language: English

For 10 minutes, on one Tuesday each month, at 7:45 AM on KSCO 1080, SCORE members, sometimes with a guest, discuss ideas and answer questions. Read more

Blog

Avoid 3 Critical Sales Mistakes

Article Language: English
October 24, 2016

They’re hard-working and creative, but small business owners are not natural salespeople. As a result, they tend to be vulnerable to a few key mistakes in the sales process.

Blog

Fine Tune Your Online Presence

Article Language: English
October 14, 2016

It isn’t enough to simply establish an online presence. You have to maximize your contacts by ensuring you catch the attention of prospective customers. We’ve compiled a list of ideas that can help you.

Blog

Make Your Website More Dynamic

Article Language: English
September 14, 2016

Your website is obviously important to you. Your goal should be to make it important to your customers. If your website becomes the “go-to” site for a large percentage of the people looking for your type of product, your business will grow.

Blog

A Simple Way to Understand Marketing

Article Language: English
July 25, 2016

Small business owners usually know what accounting, production, quality control, customer service, and most other functions of their businesses entail, but many, even the most experienced, ask “Just what is marketing really all about?”

Blog

Got Your Elevator Speech?

Article Language: English
March 22, 2016

Maybe you don’t know what an elevator speech is. You should be your business's biggest fan and booster. Your best tool is a 30-second pitch that you can deliver anywhere, anytime you meet someone who might be a prospective client or customer. Many small business people fail to have one simply because they’re not sure how to compose it.

Blog

Make Your Brand’s Story Dynamic

Article Language: English
March 22, 2016

Whatever you’re selling, there are a number of people who currently don’t use it. To grow your business, you have to make them leave something they have been comfortable with and switch to you. They won’t make that change if they see no significant difference between your brand and your competitor’s.

Blog

Local Doesn’t Mean Unprofessional

Article Language: English
February 28, 2016

A Lot of data has been published lately indicating that consumers prefer local businesses. They have the chance to develop a relationship that can be handy when they have a need that requires quick attention. They can be known if they shop regularly. But being local doesn’t automatically make you attractive.

Blog

Four Easy Steps to Selling Online

Article Language: English
February 22, 2016

Thinking of entering e-commerce? The time is right. U.S. online retail sales are expected to grow 57 percent by 2018. Here are some tips you can use to start selling online.

Blog

Consider Your Marketing Goals

Article Language: English
January 19, 2016

Entrepreneur Magazine’s December issue contained a great article by Ann Handley on setting your marketing goals for the coming year. Without going into the detail she provided, it is worthwhile to talk about some of the high points.

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